Marketing of Politics!!!
Last week’s explosive expose of Channel 4 on the role of Cambridge Analytica (CA), a British political consultancy firm in […]
Last week’s explosive expose of Channel 4 on the role of Cambridge Analytica (CA), a British political consultancy firm in […]
It’s just about a week since the Annual Union Budget – supposedly the most important policy statement for any Government
For the Grand Old Party of India – the Congress, yesterday the 16th of Dec, 2017 was a historic day. Or
For those outside of South India, a week ago, the word Mersal would have called for a detailed introduction. Today
If there is one state in India, which has almost got its act together on tapping its tourism potential, it
Ever since the RBI released its Annual report 2 weeks ago, Demonitisation (DeMo) is back in the news. And with
On the 18th of August, just as trading in the bourses started in India, Vishal Sikka, CEO and MD of
It’s now 4 years since the Prime Minister Narendra Modi espoused the dream of a Swachh Bharat during his 1st
GST – The Good and Simple Tax, as our acronym lover PM touted during the launch on 30th June is
As Modi Sarkar completes 3 years in office this week, the media is abound with pieces on the hits and misses.
In the last 2 months, India has been gripped by the UP (Uttar Pradesh) election fever. Or so the channels
David Packard, Co-founder of Hewlett Packard famously said, “Marketing is too important to be left to the Marketing Department”. He