If there is one quote which has been oft repeated by commentators of all hue in the past few weeks […]
COVID-19 has turned the world upside down. What started off as an outbreak in Wuhan, Hubei province of China is
Just as I was checking my Twitter feed this Sunday morning, I saw the #Surfexcel trending. Initially I ignored attributing
Al Ries and Jack Trout the “Art of Positioning” gurus in their best seller – ‘Positioning – The battle for
Tomorrow, on the 29th Feb 2016 as the finance minister “rises to present the budget of the Union for the
As India kicked off its campaign to defend the Cricket World Cup with a high-octane league match with its arch
In India, come Feb, it’s time for the release of the mother of all blockbusters – “The Union Budget”. While
“All the forces in the world are not as powerful as an Idea whose time has come” – thus said
It’s not often that you get up early on a Sunday morning and go on a long drive. But when
I don’t recall many ads in the recent past which have kicked off such a huge debate as the new
It may still be a long way to go to reach the iconic status of that ad line – “You
All languages undergo transformation over time. But it must be only the Queen’s language which has gone through such a
